Dr. T. K. ChatterjeeAssociate Professor, Marketing,
- Ph. D
- MBA [Mktg] in 1985 from Patna University
- B.A. Sociology (Hons.) in 1981 from Patna University
Work Experience : 32 years (Academics - 09 yrs + Industry - 23 yrs)
- Joined IMT Nagpur as an Associate Professor in Marketing Area on 18th April,2011
- Associate Professor-Marketing, EMPI Business School, 2010-April 2011
- Associate Professor-Marketing, KIIT School Of Management, KIIT University, 2009-2010
- Faculty Member-Marketing, Icfai Business School, 2007-2009
- CEO, Utkal Automobiles Ltd., 2004-2006
- General Manager, Bebbco Toyota, 1998-2004
- Regional Manager, Hindustan Composites Ltd., 1996-1998
- Regional Manager, Shriram Refrigeration Industries, 1992-1996
- Area Sales Manager, Standard Batteries Ltd., 1989-1992
- Territory Manager, Modi Xerox Ltd., 1985-1989
Retail Management, B2B Marketing, Strategic Marketing Management, Sales & Distribution Management and Core Marketing.
Retail Management & Sales & Distribution Management.
- Have been visiting Xavier Institute Of Management at Bhubaneswar
- Have been Regular Resource Person at The Regional Training Centre of Oriental Insurance Company Limited at Bhubaneswar for imparting training to their middle & senior level managers.
- Have been consulting with Orissa State Civil Supplies Corporation Limited on their proposed revamp
Research and Publications
- Published article titled "understanding Indian Domestic Tourists Travel Motivations: Validation of scale" in International Journal for Neo Classical Research and Development in Management Jan-March & April-June 2016.
- Article titled " A motive based segmentation of Indian domestic tourists" accepted for publication in international journal of Indian Culture and business Management, an inderscience publication, in May 2016.
- Presented Paper on "Measuring Marketing Productivity : An Enigma For New Millennium Marketing Managers" at International IJAS Conference For Academic Disciplines at University of Nevada in Las Vegas, USA, held on 18th - 22nd March, 2013.
- Presented a paper titled "Strategic Issues In Retail Marketing" in AICTE sponsored 6th National Seminar on "Marketing Opportunities & Challenges in the Knowledge Economy" held on 11th-13th March 2010 at Bhubaneswar organized by Srusti Academy of Management.
- Published an article titled "Chess : A Game Of Strategy" in Orissa Chess Review [Vol-01, Issue No.-01] in April 2008.
- Published an article titled "Creating Value: Challenges For Firms" in The Accounting World, Special Issue in July 2008.
- Presented paper in AICTE sponsored National Conference on "Creating Value : Challenges For Firms" held on July 13-15th 2007 organized by the Institute of Business & Computer Studies at Bhubaneswar
- Presented a paper in the National Level Seminar on "Corporate Restructuring" held at IDCOL Auditorium at Bhubaneswar on 29th September, 2007 organized by VISWASS.