Prof. S Anant Ram

Associate Professor

Marketing

Phone No.: +91-712-2805127 Email (@imtnag.ac.in) : saram

Academic Biography

  • MBA (Marketing) in 1988 from Nagarjuna university
  • B.A (Industrial relations and Personnel management) in 1986 from Andhra University
  • Diploma in Airlines, Hotel and Tourism Management in 1993 from Trade Wings Institute of Management.
  • Pursuing Ph.D program of IMT -NLU.

Academic Unit

  • Services Marketing
  • Marketing Management

Research Interests

  • services Branding,Marketing Challenges in India and Consumer Decision Making

Research and Publications

    BOOKS:
  • Co-authored "Faculty Guide for Consumer Behavior-concepts, applications and cases", 2004, Vikas publishing house Pvt Ltd, New Delhi.
    ARTICLES/PAPERS PUBLISHED:

  • "Advertainment Age"Chanakya ,Aug 2004
    PAPERS PRESENTED:
  • "Services Branding" Paper presented at "National conference on Branding and Brand metrics "ITM,Warangal,Feb,2008
  • "Building Relationships through customer understanding" Paper presented at "National seminar on 2020",P.G. centre ,Kuvempu University, Davangere,April, 2005

Academic Experience

  • Associate Professor, Institute of Management Technology, Nagpur since April 2011
  • Faculty-Marketing, Kirloskar Institute of Management Studies (2004-2011)
  • Assistant Professor and PGP Chairperson, IIAM (1998-2004)
  • Senior Lecturer and Head of the Department, Samata College (1994-1998)
  • Lecturer, MRVGPG center, (1994)
  • Lecturer, GITAM Institute of Management (1990-1991)

Professional Experience

  • Centre Manager, Tradewings Institute of Management (1993-1994)
  • Assistant Branch manager and Development Officer, JCH pvt Ltd (1992-1993)

Training assignments

Conducted over 60 MDPs and trained more than 1500 managers from Kirloskar Group (KOEL, KBL, KFIL, KEPL and KPCL), Adecco, Vizag Steel, NTPC, LIC, HDFC, UTI, Excise Dept -GOVT of AP, Trident Synthite, Seminis etc. 

 

Contact Us

Phone No.: +91-712-2805127
Email (@imtnag.ac.in) : saram