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Dr. Jayasimha K R
Associate Professor
Chairperson - Alumni Affairs |
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| Educational
Qualifications : |
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Ph.D. (Management ), from
Kuvempu University, Karnataka .
- MBA (Marketing), in 1999 from Department of Management
Studies, Kuvempu University, Karnataka.
- B.Sc. (Natural Science), in 1997 from Kuvempu University,
Karnataka.
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| Work
Experience : 11 years |
- Associate Professor - Marketing, from April 2009.
- Joined as Assistant Professor in June 2006.
- Assistant Professor, Department of MBA, PES Institute of Technology (PESIT), Bangalore, India (May 2005 - May 2006).
- Head of Department, Centre for Business Research, ICFAI Business School (IBS), Bangalore, India (May 2004 - May 2005).
- Faculty Member, ICFAI Business School (IBS), Hyderabad , India (May 2001 - May 2004).
- Research Associate, Kirloskar Institute of Advanced Management Studies (KIAMS), Harihar, India (Aug 1999 - May 2001).
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| Publications : |
- “National Institute of Management: A Service Branding Conundrum”, Jayasimha K.R. & Ranjeet Nambudiri, Asian Case Research Journal (ACRJ), R & R
- "Tele-Bhuktan: Crossing the Chasm", Jayasimha K.R & Harshvardhan Halve, North American Case Research Association (NACRA) Annual Meeting 2009, October 29-31, Santa Cruz, California.
- "Nidan Technologies Private Limited (NTPL) : The Entrepreneure’s Conundrum", Jayasimha K. R & Harshvardhan Halve, Asian Case Research Journal (ACRJ), VOL 13, Issue 1, June 2009, Pg 81-103.
- "Performance Measurement at the National Institute of Managment (Central India Campus)" (A), Ranjeet Nambudiri & Jayasimha K. R, Ivey Case Collection, lvey Publishing, 9B08C020.
- "Performance Measurement at the National Institute of Managment (Central India Campus)" (B), Ranjeet Nambudiri & Jayasimha K. R, lvey Case Collection, lvey Publishing, 9B08C009.
- "Need for Greater Attention to Service Failure and Recovery in Insurance Sector: A Discussion", Jayasimha K.R & V. Murugaiah, SCMS Journal of Indian Management, Volume V, No 4, Jan 2009, PP 83-91.
- "Bangalore One: One Stop Shop for Public Services", Shahida Khan, Jayasimha K.R & Rajendra Nargundkar, South Asian Journal of Management (SAJM), Vol 14, Issue 4, October-December 2007, ISSN: 0971-5428.
- "New Service Sevelopment (NSD): Role of Customer Contact Executives", Jayasimha K.R, Rajendra Nargundkar & V. Murugaiah, Vision: The Journal of Business Perspectives, MDI Gouroan, Vol.11, No.2, April-June 2007
- "Antecedents of Services Failure & Its Consequences : A Survey of Literature", Jayasimha KR, R Nargundkar & V Murugaiah, Vilakshan, XIMB Journal of Management, Vol IV, Issue No.1, March 2007, PP 175-188, ISSN 0973-1954
- 'Adoption of Self Service Bill Payment Technologies (SSTBPTs): A Conceptual Model', Jayasimha K R & Rajendra Nargundkar, Journal of Services Research (JSR), Vol 6, No. 2, March 2007, PP 119-134 ISSN No: 0972-4702
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| Areas of Interest : |
Service failure & recovery, Self service technologies, Work related attitudes & behavioral outcomes of frontline service executives, Business history.
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| Contact Details : |
Phone No.: +91-712-2805114
Email : krjayasimha@imtnag.ac.in
Detailed Profile : Click
here |
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